Wednesday, May 28, 2008

Clarity in communication - RULE 1

Communication - is all about clarity - clarity of knowing whom you are addressing and for what purpose.

This sentence was running through my mind constantly as I watched the movie Bhoothnath. Was it supposed to be a kids movie? It revolved around a kid and his relationship with a ghost. So shouldn't it have stayed focused on kids?

Post-interval, I felt as if I had entered a saas-bahu serial! Weeping ladies, miserable kiddies, broken relationships, people running up and down the stairs as if on a 'crash' diet - people talking to each others backs...enough said!


Maybe, the director thought that since kids would come to the movies with thier mommies, naturally he should cater to both. So he dedicated the first half to kids and second half to moms. It left both parties distinctly disatisfied - as it was not what either of them expected.


This happens in emails - many times I wonder what some people where thinking of when they forwarded stuff to me. This goes for presentations or speeches as well. Are you clear on whom you are addressing and for what? If not, you will leave all parties disatisfied.